What can happen to you on an ordinary day?
Yekta Kopan’s novel “Ordinary One Day”, released in 2018, tells the story of Armağan Gündoğdu, who wrote personal development books under a pseudonym. While preparing the promotional video of the book, which tells a story full of surprises about false identities, lies and reckoning, we wanted to stay true to the spirit of the novel and we captured this spirit with the collage technique.
Yekta Kopan sang a selected passage from the novel herself in our promotional film, and the voice of the master writer was accompanied by collage images in which the dose of exaggeration was deliberately kept high.
It reached 333,000 people on Facebook and received a total of 150,000 views on Instagram.